#BringItBack

Your favorite anime
can come back.
You decide.

anime.ong is a channel for one thing: when an author or a studio has already said yes to bringing a work back, the people who love it can put the money on the table together — all at once, at zero risk, in public.

This deck is not a finished plan. It is a table with empty chairs. Below is the format we intend to follow, exactly as we understand it today, and every part of it that is still yours to change.

Fund the build See what is still open Give anonymously

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Rule 01

Pre-authorized works only. The rights holder says yes first — always.

Rule 02

All-or-nothing, one-year window. Goal met or nothing moves.

Rule 03

Goal missed and every cent returns to your wallet on the platform.

Rule 04

Every decision that shapes those rules is logged in public.

01 — The wound

Beloved works die by spreadsheet,
not by audience.

A production committee is a table of rights holders deciding whether a work continues. When the math on that table stops working, the work stops — regardless of how many people are still waiting for it. Nobody announces a cancellation. The room just goes quiet, and the years pass.

8.1
No Game No Life — the 2014 series rating on MyAnimeList, a decade after airing.
~2M
Signatures gathered across petitions asking for a second season. It never came.
12+
Light novel volumes published. The source material has been ready for years.

The author wants it. The audience wants it.
The committee went quiet.

This is not a story about one series. It is the default outcome for almost every work that ends without a conclusion — and it is the only villain in this deck. There is no competitor here to blame. Just silence.

02 — The cost of inaction

Every month, the window on
a beloved work closes a little more.

Attention is the perishable asset. A fandom that has waited five years is smaller and quieter than the one that waited one. The demand does not fail — it disperses. And dispersed demand cannot be spent.

~30
Works per year rated above 7.5 with 100k+ members on their page that go another year with no continuation announced.
~50M
The actively engaged niche — people who buy merch, import, and sign petitions — inside a global audience of roughly 800M viewers.
$250M–2.5B
Estimated willingness-to-spend sitting on the table every year, with no channel to reach production.
The arithmetic

What a single channel could capture

50M page-fans
× 5% conversion
× $25 average pledge
= $62.5M / year

Method: MyAnimeList membership counts extrapolated against published anime crowdfunding benchmarks. Every number on this slide is an estimate, and we label it as one. If you can sharpen it — or break it — that is exactly the kind of seat we are offering.

This is not a future problem.
The loss is happening right now, unopposed.

03 — Who bleeds

Two groups lose, and neither
is in the room when it happens.

The people who love it

They are already spending money to be heard.

  • Petitions — millions of signatures, which convert to exactly zero production budget.
  • Merch and imports — fans buy light novels in Japanese they cannot read, purely to signal demand.
  • Fan projects — subscriptions to unofficial dubs, edits and continuations, funded out of pocket.

The willingness to pay is proven and recurring. What does not exist is a channel that turns that spending into an actual production budget, with the rights holder on the other end of it.

The people who draw it

They are furthest from the money they generate.

  • Committee economics — the upside of a hit is distributed among rights holders, most of whom never touched a frame.
  • No vote on continuation — the animators, in-betweeners and directors who built the world do not decide whether it continues.
  • Financing squeeze — smaller studios are increasingly boxed out of the committee structure entirely.

We are not going to pretend we can fix Japanese production economics from a web page. But any channel that moves money toward anime and ignores the people who animate it is just a nicer-looking version of the same problem.

The question we are bringing to the table: how much of a funded campaign should be earmarked for the people who actually make the work, and who is entitled to verify it? We have an opinion. We do not think we have the right to settle it alone — see what is still open.
04 — Why now

Three things unlocked at once.
They will not stay unlocked.

Unlock 01

The revival wave proved the thesis

Between 2023 and 2026 the industry rebuilt old works and found the audience waiting: Spice & Wolf, Trigun Stampede, Bleach TYBW, Rurouni Kenshin, Urusei Yatsura. "Old demand is dead demand" is no longer a defensible assumption.

Unlock 02

The money rails finally exist

Collecting small amounts from a global audience and holding them safely for a year used to be the hard part. Global card processing, instant local payments and crypto rails made it ordinary infrastructure.

Unlock 03

Smaller studios need a new door

A financing squeeze on mid-size and independent studios makes a direct line to the audience newly attractive — not as charity, but as a way to prove demand before a committee is even assembled.

The window

18 to 24 months, and then it is somebody else's category.

What closes it: any incumbent with a captive subscriber base shipping a native crowdfunding feature. They would not need to be better. They would only need to be first, with the audience already logged in.

We are not claiming an incumbent cannot do this. We are claiming that a community-owned channel, built in the open with its rules on the table, is a different object than a feature inside a streaming subscription — and that it has to exist before the alternative becomes the default.

05 — The format we intend to follow

Your favorite anime can come back.
You decide.

Three rules. They are deliberately boring, and every one of them exists to remove a specific way this could hurt someone.

01

Authorization comes first

We only list works whose rights holder has already authorized the revival and set the goal themselves. The platform is a financial channel, never an IP negotiator. No campaign goes live without human review.

02

All-or-nothing, one year

Backing debits your wallet immediately and locks to one campaign. Goal reached within the window: production starts and the creator is paid. Goal missed: nothing moves, and the money comes back in full.

03

The balance keeps circulating

Returned money stays as credit in your wallet. Redirect it to another work, or renew it on the same campaign next cycle. This is a real trade-off, stated plainly — see rule 03 on the open table.

How the money actually moves

Deposit card · local rails · crypto Wallet credit on the platform Pledge locked to one campaign Deadline 1 year Goal reached payout to creator, minus fee Goal missed 100% back to your wallet redirect to another work, or renew next cycle
Platform fee

5–8% on successfully funded campaigns only. A campaign that misses its goal costs its backers nothing at all.

Reference campaign

The model is built and seeded against a $5M goal over a one-year window — the scale of a full season, not a short.

Curation limit

A maximum of five simultaneous campaigns, so that no campaign dilutes another into failure.

06 — Where we are

These are not promises.
They are tests that fail the build.

Anyone can write "your money is safe" on a landing page. The eight rules below are enforced in the codebase, each with a test attached, because breaking any one of them produces a wrong balance in a real person's wallet.

#Invariant enforced in code
I1Every monetary value is an integer in cents. Never a float.
I2Every balance change writes a ledger entry in the same transaction.
I3The sum of the ledger always equals the wallet balance.
I4A balance can never go negative — the debit fails first.
I5Financial operations are idempotent by key. No double charges.
I6Transactions are append-only. A cancellation writes a refund, never a deletion.
I7A campaign moves to funded or expired — never both, never neither.
I8No campaign goes live without human approval.
Status: pre-launch

What already exists

  • The platform — application, domain layer and database schema, built and tested.
  • The money path — a single regulated payment processor as the only way money enters.
  • The wallet ledger — double-entry accounting with an integrity audit that can be run on demand.
  • Six public decision records — every architectural choice written down with the trade-off it accepted.
  • A working campaign page — live progress bar, two-click backing, wallet balance.

What does not exist yet: a live campaign, a signed rights holder, a legal entity, and a compliance review of the wallet model. That is precisely the list this fundraise is meant to close.

07 — The road, and the exits

Here is the plan.
Here is what would make us stop.

Phase 0 — 12 weeks

Prove that love converts

One live, pre-authorized campaign. The single question: do fans of an abandoned work actually move money when the studio has already said yes and the risk is zero?

Stop if: under $100k pledged or under 500 unique backers.

Phase 1 — +6 months

Fund the first work

Carry one campaign to 100% and open the pipeline: five or more active campaigns, each authorized, each curated. The first funded work is the proof every later creator will ask for.

Stop if: no campaign reaches 50% of its goal.

Phase 2 — onward

Become the default door

The standard channel for community-funded anime production, extending to manga, light novels and games. The hard part is not software — it is international settlement and compliance.

Pivot if: studios decline the model but independent animators embrace it — then we fund original work instead.

Phase 0 metricTargetKill floor
Total pledged$500,000$100,000
Unique backers2,000500
Pledge retention at 30 days85%60%
Referral coefficient1.30.8
Why we are publishing our own kill switch. A project that cannot tell you how it would die is asking you to trust a feeling. These four numbers are computed against the live database, and if we hit the floor we will say so publicly and give the money back rather than quietly extend the runway.
08 — What is still yours to change

The spine is fixed.
Almost everything else is on the table.

This is the part of the deck that matters most. Below is an honest split between the four rules we will not trade away, and the ten decisions we are actively looking for help with — each with our current leaning, and what would change our mind.

The spine — not for trade
  • The rights holder authorizes first. No campaign for a work whose owner has not said yes, in writing, verified by a human.
  • All-or-nothing. A goal that is not met does not partially pay out. Ever.
  • Money that does not fund a work returns in full. No fee is taken from a failed campaign.
  • Decisions are logged in public. Including the ones that turn out to be wrong.

Break any of these and this stops being the thing we set out to build. Everything to the right, we hold loosely.

On the table — bring an argument
1 · The platform fee
Leaning: 5–8% on funded campaigns only. Open to a hard cap in absolute dollars, a sliding scale by campaign size, or 0% with a different sustainability model entirely. Change our mind: show us a model that funds operations without taxing the work.
2 · Whether balances can be withdrawn
Leaning: credit stays on the platform, because real refunds across a one-year window are slow and expensive. This is our most contested trade-off and we know it. Change our mind: a compliant withdrawal path we can afford at Phase 0 scale.
3 · The campaign window
Leaning: one year, single tranche. Open to shorter cycles, or milestone tranches released against delivered production stages. Change our mind: evidence that shorter windows convert better without burning the fandom out.
4 · What share reaches the animators
Leaning: an earmarked floor, verified before payout. We do not yet know the right number or the right verification. Change our mind: anyone with production-side experience who will tell us what is actually enforceable.
5 · Who chooses which works get listed
Leaning: human curation, max five at once, with founding supporters holding a real vote. Open to a fully community-governed queue. Change our mind: a governance design that resists brigading.
6 · Revivals only, or original work too
Leaning: revivals first, because a proven fandom is the cleanest test. If studios say no and independent animators say yes, we pivot to funding original work. Change our mind: an independent animator with a project and an audience.
7 · The legal structure
Leaning: a non-profit or cooperative vehicle, jurisdiction undecided. Open to being wrong about all of it. Change our mind: a lawyer who has done cross-border community funding before.
8 · Crypto: rail, or just a donation door
Leaning: today, an anonymous donation door only. On-chain settlement of pledges is interesting and unproven for us. Change our mind: a design where custody is genuinely safer than a regulated processor.
9 · What backers receive
Leaning: credit, access and a real voice — not equity, not royalties, not a promise of physical goods we cannot ship. Change our mind: a reward structure that does not create obligations a small team will fail.
10 · Where we start geographically
Leaning: Portuguese-speaking and Latin American communities first, English in parallel. Change our mind: a community leader anywhere who wants to go first.
How a decision actually changes

proposal public decision record comment window decision logged with the trade-off it accepted

This is not aspirational process. Six decision records already exist in the repository, each naming the alternative it rejected and the cost it accepted — including the wallet trade-off above, filed with its own regulatory risk and the exact condition under which we will revisit it.

09 — The ask

We are asking for the resources
to put the first campaign on the table.

The software is built. What is missing costs money: legal review of the wallet model, the entity to hold it, and the months of relationship work it takes for one rights holder to say yes on the record.

The full ask
$150,000
Twelve months of runway to reach a first funded campaign, or to fail honestly and publicly.

Engineering & infrastructure40%
Creator & studio relationships35%
Legal & payment compliance25%

Spent in that order, and reported in the open. This is a plan, not a promise — if the legal review comes back saying the wallet model does not work in our first jurisdiction, the split changes and we will publish why.

Read this before you give us anything

Funding the build is not a pledge to a campaign. A pledge is all-or-nothing and comes back to your wallet if the goal is missed. Money given here builds the rails — it is a donation, it is spent, and it does not come back. Two different things, and we will never blur them to make an ask easier.

What gets unlocked, in order

$15k Minimum viable launch

Infrastructure for a year, and a legal review of the wallet model in one jurisdiction. Enough to put a real campaign in front of real people.

$60k The relationship work

Adds sustained outreach to rights holders and studios, with someone who already has the relationships. This is the bottleneck, and it is not a software problem.

$150k Full twelve months

The entity, cross-border settlement compliance, and enough runway to carry a one-year campaign window to its end without rushing the answer.

Three doors in

  • If you love anime — give what you want, at any size, and take a founding supporter's numbered badge, early access, and a vote on which works get listed first.
  • If you build things — engineering, compliance, community, Japanese-language BD. The open questions on the previous slide are the job description.
  • If you make anime — author, studio, animator, producer: tell us what is wrong with this model before we build it any further into the code.
10 — Give anonymously

No name. No email. No account.

Some people would rather back this without being on a list, and that is a completely legitimate way to sit at this table. Send to one of the addresses below — no name, no email, no account, nothing else asked of you.

Where to send

Always verify the address on this page against a second channel before sending anything. Crypto transfers are irreversible. Prefer scanning? Open the QR codes.

We will never ask for a seed phrase, a private key, or a wallet connection. Nothing on this page asks you to sign a transaction. If any version of this page ever does, it is not ours.
11 — The invitation, restated

Your favorite anime can come back.
You decide.

That sentence is either marketing or it is a description of how a system works. We have spent this deck trying to make it the second one: a fixed spine narrow enough to trust, and everything else held loosely enough that the people who show up can still shape it.

We are not asking you to believe a forecast. We are asking you to fund a first attempt, and then to argue with us about how it should work — publicly, on the record, while it is still cheap to change.

From lovers,
to creators.

Built by people who love this medium, for the people who make it. Nobody at this table is a customer.

Fund the build Give anonymously Argue with the format

Pre-launch. No campaign is live yet, and no money has been raised. Every number in this deck marked as an estimate is an estimate.